A building facade with neon green text reading "YOU ARE ON COUNTRY" against a blue sky, with "the land back. foundation" logo in the corner.
Webinars

Agents of Change: Insights from First Nations Social Enterprise Leaders

The Land Back Foundation held an interactive session exploring how social enterprises can practice long-term allyship, accountability, and activism. The discussion shared lived experiences and practical actions for embedding equity and justice in everyday business.

Summary

This webinar explores key questions for social enterprise leaders, including:

  • What does meaningful allyship and activism look like beyond key dates like Reconciliation Week and NAIDOC Week?
  • How is accountability practised in culturally grounded and relational ways?
  • How can non-Indigenous businesses move from transactional relationships to long-term partnerships based on trust and shared values?
  • What practical steps can businesses take to embed equity and justice into everyday operations and choices?

Show notes and quotes

Tara Croker: “I definitely see myself as an activist, 100%, and I also see Yaala Sparkling as contributing to activism. And that's because being a First Nations-owned, female-led, values-driven company is rare. It kind of is radical. It's new. We are disrupting the norms in the industry that we're playing in. So we're certainly the only business doing what we do with cultural storytelling and connection at the center of our products and brand in our industry.”

“Yeah, I think for me it's definitely long-term relationships over short-term outcomes.”

Laura Thomson: “I find that when I want to do business, I want to get personal. I want to know what you believe in.”

 “Ally is a verb. Allyship is a verb. It's something you do. It's not like a noun that you're an ally. It's an active thing that you're engaged in all the time.”

“...just the mere fact that people are choosing to buy Blak and that we've got Aboriginal business now is activism in this country.”

Birdy Bird: “Show up and show up regularly”

“Because I have power, because I have privilege, because I have a platform. And a business is a platform. You're all sitting on platforms, whether it be as individuals or as businesses, and you can use that to shine a light in places that encourage brave conversations.”

Explore more

For those who are keen to dive deeper and do differently, here are some links to learnings and resources mentioned in or related to the open learning topic.

Related resources

Team portrait photos - contact us

We’d love to hear from you!

Reach out to one of our team members, and share input and ideas about how we can evolve Understorey.

Get in touch