Colour-coded 3D layout labeled with business model sections like Revenue and Customers.

2 Sept 2011

Business Model Canvas Explained

By Strategyzer

This short, two-minute video explains the Business Model Canvas. The tool helps people plan and build business ideas for new ventures. It comes from Strategyzer’s book *Business Model Generation* and is used by entrepreneurs and organisations around the world.

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Summary

This video explains the path Strategyzer suggests you take through its Business Model Canvas, and the relationship between different segments.

The video leads onto a series of other videos (within YouTube) by Strategyzer that explore different aspects of the canvas in detail.

Two circular portraits on a light grey background with abstract curved shapes and teal arrows. Christina Chun, Chief Product Officer, is pictured smiling at the top left against a coral background. Kate Kutty, Engagement Lead, is pictured at the bottom right against a cream background with an orange circular border.

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