.png)
Who we are
The Plug-in is a social enterprise by COTA SA that connects older Australians with businesses, researchers, and innovators to influence the future of ageing. We empower individuals aged 50 and over to share their insights, ensuring that products, services, and policies are better aligned with their needs.
Our community of engaged individuals aged 50+ participates in various projects, providing valuable insights that helps shape solutions for the ageing population. By facilitating these connections, we aim to create a society where older people are heard, valued, and actively involved in the innovation process.
What we do
At The Plug-in, we offer:
- Participant recruitment: Streamlined and tailored recruitment of older individuals for research and innovation projects.
- Community engagement: Opportunities for ongoing relationships between organisations and the older community.
- Insight gathering: In-depth understanding of what matters to older people through workshops, surveys, and focus groups.
- Design support: Specialist assistance in developing and facilitating design and innovation processes.
- Accelerated development: Faster design, development, and prototyping phases with early exposure to potential ambassadors.
By partnering with us, organisations can innovate more effectively, ensuring their offerings resonate with the 50+ demographic.
Our work
What cost-of-living challenges are you facing? Help us design a new support program.
PlatformsIn partnership with Wyatt Trust, The Plug-in is excited to share our latest project – Co-designing a cost-of living support program. The aim of this project is to understand the experiences of people who have lived in, or currently experience, financial hardship.
What cost-of-living challenges are you facing? Help us design a new support program.Do you want the power to influence the future of ageing?
VideosWe invite you to join us and have the opportunity to work alongside industry, innovators and researchers to help create technology, products and services that will better meet the future needs of older people.
Do you want the power to influence the future of ageing?
Head office:
- South Australia
Service location(s):
- South Australia
Type(s) of actor:
- Social Enterprises
- Peak bodies
Area(s) of activity:
.png)